Adapty is a powerful and flexible in-app purchase platform designed to boost your revenue and subscriber base. With features like customizable paywalls tailored to specific user segments, A/B testing for pricing, duration, trial periods, and visual elements, as well as comprehensive analytical tools for app monetization and third-party integrations, Adapty empowers your growth strategy.

However, if you already have your own purchase infrastructure and aren't prepared to switch to Adapty's system, you can explore the Adapty Observer mode. This limited mode omits the use of Adapty paywalls, targeting them to user audiences, managing the subscriptions, including handling renewals and billing retries; and focusing solely on analytics. Despite its limitations, Observer mode still offers robust analytics capabilities, including integration with attribution systems, advanced analytics, messaging, and CRM profiles.

Both modes are offered at the same price and require your mobile app to be updated, so the choice essentially comes to either transitioning to Adapty's infrastructure for full functionality or retaining your current infrastructure while only gaining third-party integrations and analytical capabilities.

Functionality	Observer mode	Full mode
Comprehensive Analytics
Third-Party Integrations
Responding to purchase events to give/restrict paid access to your users
Purchases Infrastructure Maintainer	You	Adapty
A/B Testing	Feasible, but requires a significant amount of additional coding and configuration, more than in Full Mode.
Implementation Time	For analytics and integrations: Less than an hour With A/B tests: Up to a week with accurate testing	Several hours

How Observer mode works

In Observer mode, the Adapty SDK simply listens for new transactions from Apple/Google and forwards them to the Adapty backend. App developers are tasked with managing access to the paid content in their app, completing transactions, handling renewals, addressing billing issues, and so on.

How to set up Observer mode

Set up initial integration of Adapty with the Google Play and with the App Store.
Install and configure Adapty SDK. Make sure to set the observerMode parameter to true. Refer to our framework-specific instructions for iOS, for Android, for Flutter, for React Native, and for Unity.
(optional) If you want to use 3d-party integrations, set them up as described in the Configure 3d-party integration topic.

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When operating in Observer mode, the Adapty SDK does not finalize transactions, so ensure you handle this aspect yourself.